Work for Healthy Stores for a Healthy Community started in the summer of 2013 when the Fresno County Department of Public Health and community partners conducted a survey at local convenience, gas stations, and grocery stores. A total of 394 surveys were conducted in nine different cities in the County. One of the most significant trends was the large number of ads found on local storefront windows.
Each year in the United States tobacco, alcohol, and sugary drink companies spend billions of dollars to promote their products. Storefront advertising can affect health, safety, and aesthetics.
Current progress in Fresno County
The City of Selma adopted a law to reduce storefront window advertising to 15% on July 6, 2015.
The City of Fresno adopted a law to reduce storefront window advertising to 15% for alcohol retailers and 25% for tobacco retailers on December 3, 2015.